TORONTO (July 6, 2023) – Crave and APTN, in association with Pier 21 Films, Frantic Films Manitoba, and Sekowan Media, announced today that production is underway in Winnipeg on the all-new dramatic comedy series, DON’T EVEN. Created by Amber-Sekowan Daniels, directed by Zoe Hopkins, and starring Leenah Robinson (1923), Victoria Turko (Burden of Truth), Joel Oulette (Trickster), Gail Maurice, and Jennifer Podemski, the six-part series is an urban Indigenous, coming-of-age story.
DON’T EVEN follows two best friends in late ‘90s Winnipeg as they grapple with their uncertain futures, in the summer after their final high school year. After humiliation at her high school grad, Violet (Leenah Robinson) wants to make the most of the last summer before moving away for university, as Harley (Victoria Turko) distracts herself from a big dilemma, of what’s next. As the lifelong BFFs bask in newfound freedom, and face adult life choices, cracks begin to form in their once impenetrable bond. It’s awkward. It’s dramatic. It’s friggin’ Winnipeg.
“The show is a love letter to your childhood best friend, and your hometown. It’s about growing up and growing apart, while trying to find your place in the world,” said Amber-Sekowan Daniels, Creator and Showrunner. “We don’t often get to see Indigenous women as funny, weird, and distinct, so I hope this series shows that complexity.”
“Making DON’T EVEN has me in stitches, and I’ve cried in rehearsals,” added Director Zoe Hopkins.” I’m so stoked to be back in Winnipeg telling this nostalgic story, where laughter is medicine.”
“Amber has created a series with unpredictable comedy, and a huge surplus of heart. It will resonate with audiences because it gives all the feels,” said Nicole Butler, Executive Producer, Pier 21 Films. “We’re fortunate to have both Crave and APTN as partners sharing a vision in striving to make an incredibly original, and iconic new show.”
“We are thrilled to be co-producing this series with Pier 21 and Sekowan Media,” said Frantic CEO & Executive Producer Jamie Brown. “As a Winnipeg based company, Amber’s stories have a special resonance, and we love her voice and the authenticity of her storytelling.”
DON’T EVEN is co-produced by Pier 21 Films, Frantic Films Manitoba, and Sekowan Media, in association with Bell Media’s Crave and APTN, with the participation of the Canada Media Fund, Manitoba Film & Music, and tax credit assistance from the Government of Manitoba, the Government of Ontario, and The Canadian Film or Video Production Tax Credit. Amber-Sekowan Daniels is Executive Producer, Creator, and Showrunner. Zoe Hopkins is Executive Producer and Director for the series. Laszlo Barna, Nicole Butler, Karen Tsang, and Vanessa Steinmetz serve as Executive Producers for Pier 21 Films. For Frantic Films Manitoba, Jamie Brown and Stephanie Fast are Executive Producers. Lori Lozinski is Series Producer. Karen Hill is Co-Executive Producer and Meg MacKay is Co-Producer. For Bell Media, Rachel Goldstein-Couto is Head of Development, Original Programming; Production Executive is Chris Kelley; Sarah Fowlie is Head of Production, Original Programming; Carlyn Klebuc is General Manager, Original Programming; Justin Stockman is Vice President, Content Development & Programming; and Karine Moses is Senior Vice President, Content Development & News. For APTN, Danelle Granger is the Executive in Charge of Development and Scripted Production; and Adam Garnet Jones is Director of TV Content and Special Events.